MARTA Reimagined

A 2024 academic project at the Savannah College of Art and Design: a research-led redesign of the MARTA transit app for iPhone and Apple Watch, with live car-by-car crowding, "notify my stop", a safety screen, and accessibility throughout. Built on rider interviews, a diary study, and riding the trains. Academic work about MARTA, not client work. Nick Rapoport's role: solo UX research and product design end to end.